Construction Firm
Client Overview
A building firm in Newport working on a range of residential projects, from extensions and renovations through to new builds.
The Aim (Client’s Goal)
The company wanted to increase their visibility locally and capture more of the enquiries already happening in Newport. With a smaller pool of people searching for builders compared to bigger cities, the challenge was to make sure they were the business that stood out and converted those searches into real projects.
The Strategy / What We Did
We developed a targeted campaign to ensure the business was visible every time someone in Newport searched for building services. The plan focused on:
Strengthening local SEO to capture demand across Newport and the surrounding areas
Creating visibility where competitors were missing opportunities
Streamlining the enquiry process so every search had the potential to become a new client
The approach was tailored to the scale of the market, maximising the value of every search.
Results
The company’s visibility grew quickly, leading to consistent monthly enquiries.
Over 260 local searches captured
21+ new enquiries generated every month
A reliable pipeline of work built from a relatively small local market
For the first time, the firm could depend on a steady flow of projects in Newport rather than waiting for irregular referrals or word-of-mouth.
If you’re in a smaller market and want to turn every search into an opportunity — with the reassurance of a money-back guarantee if it doesn’t work — get in touch and see how we’d set this up for you.